summer essentials
our oceans are dying.
Pollution. Overfishing. Climate change. Coral bleaching. Acidification. The list goes on.
For decades, the oceans have been subjected to brutal treatment, used as a dumping ground and exploited beyond their capacity.


but there's still hope.
With the right approach, our oceans can be restored to full health, protecting their future for years to come.
Healthy marine ecosystems will provide food & livelihoods for millions of people around the globe, more effectively combat climate change, and so much more.
Our Mission

Transform
plastic waste into fashionable conservation apparel, preventing it from entering the oceans.

Support
ocean conservation by donating 10% of each purchase to ocean conservation organizations around the globe.

Create
a global, grassroots community of ocean advocates to protect & fight for our ocean's futures
why we do this
Pollution
Plastic, oil, chemical, and more. Ocean pollution in all forms causes species decline & habitat destruction, threatening entire marine ecosystems.
Climate Change
Warming temperatures and rising sea levels are responsible for population decline, ocean acidification, altered migration patterns, and more.
Overfishing
Over 30% of all fish that are caught are overfished, resulting in the rapid depletion of not only fish stocks, but non-target species such as dolphins & sharks as well.